Freddy K is a techno activist. Since the ‘90s Alessio Armeni has been tireless campaigning from the dancefloor, defending vinyl, championing young talents and reinforcing the scene from the shadows. You will know him best for his marathon DJ sets and deviant selections. You might recognise him as the head of KEY Vinyl, or for the backstage role he played at M_Rec, the label he helped run with best friend Max_M. You should definitely know about Virus, the thing that started it all off for him back in Rome.

FREDDY K’s STATEMENT:

To all the djs out there that really love being a dj full of passion, love and effort in their lifes… please don’t throw your dreams away.
We are all struggling , it looks like they are laughing at us, they are making jokes about us…
When you try to explain what you are feeling, especially seeing that everywhere the time to work is back , you received often the answer “there are more important things in life”… true, but we all struggling, that’s a fact since 6 months.
Who built their family around their passion and job, who invested the money just earned trying to build something based on their “regular” incoming from gigs, releases, etc. , who just tasted the dream of playing gigs around the world, who finally decided to have their passion as their full time job seeing the incoming (small or big) from gigs .